Privacy Policy

Last updated: 30 October 2025

We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information in compliance with the UK General Data Protection Regulation (UK GDPR).

1. Who We Are

This website is operated by Merrill Jacobs, an independent artist based in Abingdon, Oxfordshire.
For any privacy-related queries, please contact merrilljacobs@icloud.com

2. What Information We Collect

We may collect and process the following information:

  • Personal details you provide voluntarily, such as your name, email address, or message via the contact form.

  • Website usage data, collected through cookies and analytics tools, including IP address, browser type, and pages visited.

  • Transaction details, if you purchase prints or digital works directly from the site.

3. How We Use Your Information

We use your personal data to:

  • Respond to enquiries and messages you send us.

  • Process and fulfil orders or commissions.

  • Improve the performance and usability of our website.

  • Comply with any legal or tax obligations.

We do not sell, rent, or share your personal data with third parties for marketing purposes.

4. Legal Basis for Processing

We process personal data only when there is a legal basis to do so, such as:

  • Consent: when you contact us or sign up for updates.

  • Contract: when we need to fulfil a purchase or commission.

  • Legitimate interest: to improve our website or respond to enquiries.

  • Legal obligation: to comply with accounting, tax, or regulatory requirements.

5. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law.

6. Data Security

We take reasonable technical and organisational measures to protect your personal data from loss, misuse, or unauthorised access.

7. Your Rights

Under the UK GDPR, you have the right to:

  • Access a copy of your personal data.

  • Request correction or deletion of your data.

  • Withdraw consent at any time.

  • Object to or restrict processing.

  • Lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.

8. Third-Party Services

Our website may contain links to other websites or use third-party services (e.g. Google Analytics, PayPal, Instagram). These providers have their own privacy policies, and we are not responsible for their content or practices.

9. Updates to This Policy

We may update this Privacy Policy occasionally to reflect changes in law or our practices. Please check this page periodically for the latest version.